Female-Named Hurricanes Kill More People, Are Not Perceived as Threatening

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The perceived masculinity of a hurricane’s name, where a 1 is most masculine, greatly influences the number of people killed by the storm. As feminine-named hurricanes are perceived as less threatening, people do not prepare as seriously. Fewer than ten people die from high-damage storms with the butch-est name, while five times as many die from the most feminine-named storms.

–from The Economist

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